TV Ad on 5D - 4 Pfoten

TV Ad on 5D - 4 Pfoten

Postby antiplastik on 15 Apr 2009 16:32


http://www.vimeo.com/4166886

I shot this two months ago and it's running in Austrian television and cinemas at the moment ( :thumbup: )

We had a whole movie crew on set. Director (David Wagner. He did the other ad with the EXF1 found here: viewtopic.php?f=49&t=1236), assistant director, assistant camera (Ralf Woltron), lighting crew, production department (Roberto Gruber), etc...

The workflow in post was: 30p to 25p interpretation, ProRes conversion, color correction from HD tape, back to HD tape.

I used the Contax Zeiss 28mm 2.8 for the moving images, and Contax Zeiss 25mm 2.8 for the stopmotion sequence to zoom in digitally and stabilize the image in post.
Lights were HMI flickerfree. Tungsten also works fine, never had any flicker issues, except with non flickerfree HMI's, those give you slight flicker in the spot's falloff.

Here are some setphotos by my great camera assistant Ralf Woltron:
4 pfoten bw 03.jpg
4 pfoten bw 03.jpg (199.24 KiB) Viewed 7071 times
4 pfoten bw 19.jpg
4 pfoten bw 19.jpg (209.35 KiB) Viewed 7068 times
4 pfoten bw 22.jpg
4 pfoten bw 22.jpg (138.49 KiB) Viewed 7072 times
4 pfoten m-06.jpg
4 pfoten m-06.jpg (240.33 KiB) Viewed 7062 times
4 pfoten m-29.jpg
4 pfoten m-29.jpg (147.91 KiB) Viewed 7059 times
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Re: TV Ad on 5D - 4 Pfoten

Postby czeky on 15 Apr 2009 19:11

hi, like it! nice color grading... whatabout 25 fps conversion? 50Hz lighting? Thanx for the info.
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Re: TV Ad on 5D - 4 Pfoten

Postby Tonis on 15 Apr 2009 20:17

Absolutely great concept, handheld/organic timelapse!

czeky wrote:hi, like it! nice color grading... whatabout 25 fps conversion? 50Hz lighting? Thanx for the info.

50Hz lighting is not a problem here in Estonia at least, at the Scandinavian end of Eastern Europe.
I just filmed few hours worth of night time material in lit up 100m by 100m greenhouses full of diagonals and wires etc and minor aliasing was my only problem.
Where there is no lip sync required 25fps is just conformed from 30fps as slight slow motion - no problems till you have dialogue/monologue and even then interviews etc are not motion intensive and can be converted with relative ease.

T
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Re: TV Ad on 5D - 4 Pfoten

Postby MorganB on 16 Apr 2009 11:20

Very nice and professional use of the 5D markII. Congratulations.
How did you do the stop motion so smoothly?
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Re: TV Ad on 5D - 4 Pfoten

Postby antiplastik on 16 Apr 2009 11:41

The images were tracked in post production ;)
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Re: TV Ad on 5D - 4 Pfoten

Postby Matthew Bennett on 16 Apr 2009 13:35

Wow!

That was frightening and depressing too.
Timelapse can express beauty and wonder but it can also express how things are the same day to day, which is a little depressing.

Good shoot!
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Re: TV Ad on 5D - 4 Pfoten

Postby amoergosum on 16 Apr 2009 18:05

You mentioned "30p to 25p interpretation". Could you explain that?
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Re: TV Ad on 5D - 4 Pfoten

Postby antiplastik on 16 Apr 2009 19:10

amoergosum wrote:You mentioned "30p to 25p interpretation". Could you explain that?


It's when you open the footage in the Cinema Tools app and say "interpret as 25". From that moment on your footage will playback with 25 frames instead of 30 which makes it slightly slomo, but saves you the conversion stuff.
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Re: TV Ad on 5D - 4 Pfoten

Postby omfgitsmateo on 18 Apr 2009 03:54

Wow, what a great effect!
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Re: TV Ad on 5D - 4 Pfoten

Postby GlennC on 22 Apr 2009 11:48

Beautiful work! I was just wondering what LCD/TFT you use on your rig (or recommend?) and how much difference it really makes. I'm looking at buying an Ikan HD8000, but so far I haven't had the opportunity to ask anyone about their experiences. Cheers G
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