RED pricedrops: Scarlet-X gets $1800 off, RED ONE for $4000

This weekend RED cut down the prices on all their camera bodies. The Scarlet-X’ price has been reduced to $7950 and the Epic now costs almost half. Is this a result of Sony’s massive camera announcement last week?

RED’s Jim Jannard doesn’t seem to call Sony’s announcement the cause for their pricedops. About the F5 and F55 he says: “These two camera announcements are significant. While I do not see them as a threat to EPIC or Scarlet… I do see them as a threat to the conventional and outdated thinking of the industry that tried so hard to cling to “1080P and 2K are good enough”.”
and says that they have lowered their “assembly costs, found better suppliers and fully paid off our NRE.” (…) “Since our costs are now significantly lower we are re-pricing our cameras as of now.”

The timing of RED’s price drops is still an interesting one and raises some questions concerning how well RED is armed against the wave of competitive large sensor cameras that are flooding the market right now.

Here are the exact price changes:

More…

Adobe Creative Cloud for CS6 is $240 off during August

Adobe is really pushing their Creative Cloud now that CS6 is out since May.

Maybe they didn’t get as many subscriptions as they intended to get, maybe this whole cloud thing is just too new and complicated for people to really pick it up.
Anyway, they’re now really driving the ad mill and throwing out a deal until the end of August. You’ve got to own any previous Adobe CS app (CS3 or higher) and they give you $29.95/month instead of $49.95/month for the whole first year.

Adobe Creative Cloud explained (again):
Basically is the whole Creative Suite (CS6 as the real apps!) with some advanced cloud sharing features (like Apple iCloud), but you’re paying on a monthly basis, just as long as you use the Suite, much like an App Store if you will.

The cloud version of CS6 will set you back $600 $360 (with August deal) a year while the retail version of the whole bundle (“Master Collection“) is $2599 and the lighter, filmmaking oriented package “Production Premium CS6” is $1799. And since we can expect another next version next year anyway that’s a pretty good deal for a serious suite like that.

The downside is that you cannot use the cloud on a month-by-month basis, so you cannot only use it during September while editing and save the money cause you’re out shooting during October.

Maybe Adobe wants to take over the disappointed Final Cut Pro people before Final Cut Pro X really takes off (if ever). It’s a fact that you’ve got to put in more braincells to learn CS6 than any Apple product.
US:
Get started with Adobe Creative Cloud (yearly plan) for $29.95: LINK

For Europe:
Adobe Creative Cloud (yearly plan) for 36,89€ (instead of 61,49€): LINK

Why is it more expensive in Europe? Because we have taxes.

Here are 10 free Premiere Pro CS6 Tutorials Andrew Devis to get you started on Premiere CS6:

More…

NEW DEALS section on cinema5D NEWS

Hi everybody. If you’re interested in products that are currently offered at lower prices than usual, on sale or available for preorder you can check out our NEW DEALS section.

Today for example the Sachtler ACE has been made availble for preorder at B&H (link here). We hope to get more retailers in, but so far B&H has been the most cooperative.

Find the link at the top right hand corner of the cinema5D NEWS frontpage.

Whenever you come across a hot deal please do let us know and we’ll add it to the feed.

Cheers